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Showing posts from August, 2019

How to Spot Fake Reviews in the Digital Economy

Fluctuating prices, constantly configuring the best prices for the consumer to snatch the best deals. It comes to one mind when researching for product on various integrations but how do you know if you are getting the TRUE value of the product or service. Over the past few months, we have been constantly researching over a resolution to this confusion of product purchasing. How to Spot Fake Reviews?  [Our Case Study on Ember Ceramic Mugs] When you find a product you want to buy, look over the reviews. Most likely if the review is only a word or a fragmented sentence, most likely it isn't a true review. Most reviews* will look like this below: *potential fake reviews. Now look at a direct companies website on a reviews: What Real Reviews Look Like: Now that is a HUGE difference on how a consumer is giving a TRUE value of a review versus a short snippet of the product. The consumer is looking over the experience. To combine real and fake reviews, how do you